DESIGN: CHRIS FISHER

MICROPHONE BUSINESS CARD

Brief: Chris Fisher is one of the most-listened-to radio jockeys on Dubai’s airwaves and is currently with Dubai 92FM and Dubai Eye 103.8FM. Since there are new players like Virgin Radio entering the market, he felt it was time to establish himself as an individual entity when approached, rather than flash the standard corporate card he was given. The brief was simple: design a business card that would stand out from the clutter in someone’s wallet.

Solution: It’s easy to do a gimmicky card that would grab attention but the challenge was to make an impression without shouting out. We used the universal device used by all RJs - the microphone. The card speaks for itself.



Click image to enlarge