WHAT'S YOUR FAVOURITE POSITION?
The Brief:
The Nissan Pathfinder interior has 7 seats and 64 different seating positions. It's one of the most flexible cars around. Highlight this in a way where users can experience the flexibility themselves.
The Idea:
To demonstrate the flexibility of the Pathfinder, we created a microsite:
It led to a site: PATHFINDER VS. RUBBERBOY, where the world's most flexible man, Rubberboy, challenges the Pathfinder to a flexibility duel.
Meanwhile, here are some screenshots of the site:
Click image to view the site
